Automated Insights, Inc.

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Explore Wordsmith in Action

E-commerce

E-commerce

Wordsmith turns customer and product data into plain language narratives. Automate the writing process and generate content for your online store’s product descriptions and landing pages on a scale that’s never before been possible.

Edmunds Use Case Product Description

Wordsmith: The Most Powerful Copywriter You'll Ever Hire

Some of the biggest names in e-commerce use Wordsmith to bring their products to life. Wordsmith's NLG templates can describe each product relative to others in your data system, and change automatically as the inventory does or based on who the reader is.

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The standard way of creating content is, ‘I hope a million people read this.’ Our model is the inverse of that. We want to create a million pieces of content with one individual reading each copy.
Robbie Allen, Automated Insights, Founder
Media

Media

From finance to sports, from politics to millions of individualized stories, Wordsmith is revolutionizing media. Companies like The Associated Press are expanding output by orders of magnitude and freeing up staff time, all while decreasing errors.

Ap Use Case Earnings Recap

The Associated Press Transforms Its Model

The AP uses Wordsmith to transform raw earnings data into 4,400 corporate earnings stories every quarter, up from 300 published manually. In addition to financial stories, the AP also leverages Wordsmith to write game recaps for all Triple-A, Double-A and Class A games, covering 142 MLB-affiliated teams and 13 leagues, about 10,000 games per year.

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We’re providing customers with 12 times the corporate earnings stories as before, including for a lot of very small companies that never received much attention.
Lisa Gibbs, The Associated Press, Global Business Editor
Financial Services

Financial Services

Some of the largest banks and investment management companies in the world use Wordsmith to deliver internal reports to their employees as well as personalized portfolio summaries, earnings recaps, market reports and asset allocation reviews to their customers.

Echo Wordsmith Use Case

"Alexa, Ask Wordsmith About My Portfolio."

Integrate Wordsmith-generated content with your Amazon Echo or other voice assistants. Leveraging the Wordsmith API, the Amazon Echo can have dynamic conversations around any topic, all driven by the user’s natural language questions.

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There is no way that Allstate could produce what we are doing today having analysts do all of that. We thought Wordsmith was a novel idea and we wanted to jump on it.
Ryan Dunn, Allstate, Senior Manager
Wordsmith for Microsoft Excel and Google Sheets

Wordsmith for Microsoft Excel and Google Sheets

It's like your very own data expert inside your spreadsheets. Automate your written analysis and advice right inside the world’s most popular business intelligence tools, Microsoft Excel and Google Sheets.

Business Intelligence

Business Intelligence

Wordsmith enables data experts to deliver business intelligence reporting that is tailored for each level of the management chain, from executive to individual contributor. With Wordsmith, reports present narrative analysis, not just charts and tables — completely automated by software, as often as you need them.

Tableau Use Case Example

Tableau + Wordsmith Brings NLG To Business Intelligence

Wordsmith explains Tableau visualizations in clear language, bringing expert analysis to every one of your visualizations. And, best of all, the narratives update in real time as the user explores the dashboard.

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Automated Insights is bringing the power of NLG to Tableau, making data, charts and dashboards more accessible to more people and providing a faster path to insights for our customers.
Francois Ajenstat, Tableau, Chief Product Officer
Real Estate

Real Estate

Wordsmith lets you unlock the value of real estate data by automating the creation of market intelligence reports, neighborhood/city summaries, commercial real estate trends, and even property descriptions.

Homesnap Use Case Raleigh Report

Wordsmith NLG is Personalizing Real Estate

Homesnap uses Wordsmith to generate daily and weekly market reports. The reports update in real time as the market changes and provide key insights on individual property descriptions, first-time home buyer trends and market advice.

See what is possible with MLS data by watching this video of Wordsmith leveraging Zillow’s API.

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For many real estate agents, writing is a dreaded, but a necessary chore. There are listing descriptions to write and market reports to draft. Fortunately, Wordsmith takes that pain out of writing — by doing it for you.
RE Technology
Customer Communications

Customer Communications

Wordsmith lets you communicate on a highly personalized level. Create content like emails, social media posts, in-app messaging and landing pages that provides each customer with their own experience, keeping them engaged and loyal to your brand.

Orlando Magic Case Study

Orlando Magic Sees Huge Spike In Fan Engagement

The Orlando Magic use Wordsmith to generate content (via email and app) that is completely tailored to each fan and that uses the Magic’s brand voice. Magic fans have overwhelmingly been satisfied and more engaged with the new Wordsmith-generated content.

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Wordsmith is incredibly intuitive. We found it so easy to use, and we started producing emails to send to our fans immediately.
Anthony Perez, Orlando Magic, Executive Vice President of Strategy

Schedule your personal demo and see how Wordsmith can work for you.