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About Automated Insights

Established in 2007 and headquartered in Durham, N.C., Automated Insights is the creator of Wordsmith, the world’s first self-service natural language generation platform for business intelligence. Automated Insights empowers organizations to generate human-sounding narratives from data, making it easy to produce real-time, written analytics, personalized reports, and stories at scale. The Wordsmith platform is utilized by companies such as Allstate, Associated Press, Cisco, and Yahoo to increase organizational data literacy and broaden adoption of business intelligence software.

Mission: Making the world’s data understandable

Vision: Automated Insights helps organizations improve their communications and make better decisions through the power of data-driven stories.

We are all storytellers
Thought leadership

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Chief Executive Officer

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Chief Operating Officer

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Chief Revenue Officer

Recent press

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Vista family

We are the leading NLG provider and proud member of the Vista Equity Partners family.

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